The Innovative Power of a Mantra

Mantras are powerful things.

Guy Kawasaki, serial entrepreneur and former Apple evangelist, says that companies and organizations should dump their mission statements. Instead, he advocates mantras.

Mantras are clear, concise answers to the existential question, “Why are we here?” That answer should be stated in terms of value for the customer, not in terms of products. It should be very short, no longer than three words, or 10 syllables.

For instance, on a recent episode of Shark Tank, Mark Cuban gave one million dollars to Austin-based Beat Box Beverages. Beat Box sells box wine with

Why Businesses Should Care About CES

I didn’t go to CES this year. But I know someone who did, Dr. Jerry Wilmink, CEO of Wisewear. Interestingly, Jerry said that you couldn’t just hop in a taxi, or use Uber, or Lyft, to go to the convention center, because the show wasn’t confined to any single venue. It was everywhere. The show was distributed throughout the city, and everything, in true Internet of Things fashion, was connected. Las Vegas was the show.

Whether you are in the consumer electronics business or not, there are tectonic shifts associated with consumer electronics that will certainly affect your business.

Here are

Why Wearables Will Change the World

What does wearable technology have in common with microwave ovens, Facebook, and the iPhone?

In his article for Wired Insights entitled “Think Bigger, Skeptics: Wearables Will Change the World,” author Steve Caldwell explains how, like the microwave, Facebook, and the iPhone, a convergence of technology and culture is taking place that will result in the mainstream adoption of wearables.

Dr. Jerry Wilmink, CEO and Founder of San Antonio-based WiseWear Corporation, says that wearable technology has evolved to the point of being able provide the features that users want and need, so that

Three Ways to Make Evernote More Powerful

Knowledge is power. Just as the human brain grows more powerful with more knowledge, so Evernote, "your digital brain," grows more powerful, and even more fun, with more information.

Here are three easy ways to add information to Evernote:

  • Scan it. Scannable is a new, free App from Evernote. It makes it easy to scan and import all kinds of paper documents into your Evernote system. 
  • Automate it. IFTTT (If This Then That) provides an automated way to import of a wide variety of data into Evernote. Zapier is another automation option suitable for business users.
  • Email it. You can email notes

How Innovators Think

IBM has a reputation for corporate precision and blue suits. It also has a well-earned reputation for innovation. The reason can be traced to IBM’s single-word mantra, “Think.”

Innovators think. Furthermore, they think about thinking, and they think in certain ways.

In a great article in Fast Company entitled “Lessons in Innovation From Six of the World’s Most Creative Thinkers,” authors Ali Rushdan and Alrick Pagnon describe how some of the world’s best innovators think, including Hayao Miyazaki, Maya Angelou, Jeff Bezos, Ferran Adrià, Bunker Roy, and Sangeeta Bathia.

Here are three